Do the websites of 2008 presidential candidates have a strong message to portray? Let’s examine the websites of our top presidential candidates. Things I look for are the most common things an average person is looking for on a potential presidential candidate. I look for things like, “Where / How can I contribute?”, “What are your views on different issues?”, “What’s new?”, “Where are you going next?” and things of that nature. So, I decided to run this analysis on the top six candidates (sorted by the total amount raised in donations and expenditures).
Hillary has a great site, it was really simple to answer all my questions above. The information is really easy to find and everything is right in your face, yet not too cluttered. The friendly smile never hurts. Her and Rudy are the only people who use their first names in the campaign logo.
Obama has a great picture, even though he’s not smiling, it shows his seriousness towards issues and it shows you his willingness to tackle any issue. He is the only candidate with an actual logo rather than just their name written in a certain way. Different speech poses would be nice.
Dull colors, uneven typography, and very cluttered. When you go to his website, you don’t get to see his picture immediately. The typography and color combinations just suck.
Come on Mr. Guiliani, couldn’t buy a domain of your own name? Why are you not saying your last name anywhere? Rudy Guiliani that should be in your header, not Join Rudy… why hide your last name? Same goes for you Hillary.
McCain is the only guy with a black background, dark theme, maybe he has a dark personality. Site is really clean, great content. Off-topic, but ever seen him talk? His eyes blink so much, it’s almost annoying.
Red, white & blue… did you not the get the memo, Mr. Edwards? This site is just too cluttered, hard to find information and so much irrelevant news. I came to your site to find out more information about you, not to check if Gonzales resigned or not. The main banner lacks pictures, show us your friendly smile, I don’t want to see your back.
There’s no common trend, besides the red, white, & blue colors of the American flag. What are your favorites? Any other candidates sites that you like? What’s so good about it?






